Delegate: Mr. Lew Mun Yee
Affiliations: Am Life International Sdn. Bhd., Malaysia
Short Bio: AmLife established its sleep healthcare business in 2014. AmLife has pioneered the combination of bedding equipment and Japan’s state-of-the-art technology to expand the unlimited potential of the sleep healthcare market, providing a brand new health solution for modern-day people, which they can use every day. As an organization that cares for its community, AmLife has launched a nationwide health program that helps people tackle the problem of aging from its root, rendering the body more dynamic and rejuvenated.
AmLife strived to incorporate the healthcare concept into the daily lives of people’s households using the “easy to use” and “ultimate winning” marketing strategy. It has developed many popular high-tech products surrounding the “sleep healthcare” concept with sustainable operation as its fundamental development philosophy, building a competent market surveillance team and brand operations team to significantly boost the Company’s brand awareness.
Activities: AmLife International conducted a public awareness campaign to promote World Sleep Day and take turns held in three countries: Malaysia, Hong Kong, and Taiwan.