Delegate: Natural Remedies Pvt. Ltd.
Delegate Short Bio: Natural Remedies- Human Health Care has been a pioneer in research-driven botanical healthcare, with a rich legacy that began in the 1950s with our founder’s passion for Ayurveda. We have evolved from a traditional herbal expert into a global leader, combining the wisdom of nature with cutting-edge science.
Our passion is to transform the power of nature into clinically validated, patented, and standardized herbal ingredients for the global human health market.
We combine decades of expertise with cutting-edge, ISO-certified R&D and rigorous clinical trials to deliver innovative, science-backed solutions. Our portfolio of branded ingredients includes:
• Ashwa.30™️: A potent solution for endurance and stress resilience, effective at just 30 mg/day.
• Holixer®️: An award-winning ingredient clinically shown to provide a better sleep experience.
• BacoMind®️: Designed to enhance memory, focus, and recall.
• Gutgard®️: Your daily support for optimal digestive health.
• Turmacin®️: A unique, water-soluble turmeric for superior joint health.
• AP-Bio®️ / Kalmcold®️: Our trusted solution for strong immune support.
Committed to Sustainability and Quality, we
practice responsible sourcing, biodiversity conservation, and a greener energy mix. Our products are registered with TGA, ANVISA, and KFDA, and comply with USA and EU standards, ensuring premium quality and trust worldwide.
Website
https://naturalremedieshumanhealth.com/
Scope of Activity: Campaign
Activity: World Sleep Day 2026 Initiative – Driving Awareness on Stress-Linked Sleep Health
To mark World Sleep Day (9th–13th March 2026), Natural Remedies led a multi-dimensional awareness initiative focused on a critical yet often overlooked driver of poor sleep—stress and cortisol dysregulation.
The primary goal of this initiative was to educate and influence both healthcare and nutraceutical communities to shift from symptomatic sleep solutions toward root-cause management.
At the center of the campaign was Holixer, our clinically validated holy basil extract, designed to address the underlying cause of sleep disturbances. Unlike sedatives, Holixer delivers a clinically proven “Alert Calm” benefit demonstrating up to 66% reduction in cortisol levels, while improving sleep quality and maintaining daytime alertness and cognitive performance.
Campaign Activities & Community Engagement
We adopted a scientifically grounded, expert-led, and multi-channel approach to ensure meaningful engagement:
•Expert Video Series
Featuring a clinical psychologist, an Ayurvedic expert, and a phytochemistry specialist to decode the stress-sleep connection.
•Educational Booklet on Cortisol
A simplified, evidence-based resource to build awareness on cortisol’s role in sleep health.
•Targeted Email Campaign
Reached key stakeholders including researchers, R&D professionals, formulators, and brand teams.
•Global PR Outreach (Globe Newswire)
Amplified the message “Stress and sleep are tightly linked” to a wider global audience.
•Healthcare Practitioner Outreach
Direct engagement with naturopaths and sleep specialists to strengthen clinical relevance and advocacy.
•Scientific Blog on Hair Cortisol
Introduced emerging insights into stress biomarkers, encouraging deeper scientific understanding.
•Internal Employee Awareness Campaign
Engaged employees through interactive content, and internal communications to build alignment, advocacy, and deeper understanding of the stress-sleep narrative across teams.
Community Focus & Objectives
•Build scientific awareness on the stress–sleep connection
•Empower healthcare professionals and industry stakeholders with credible knowledge
•Promote holistic, non-sedative solutions for sleep health
•Drive a paradigm shift toward preventive and root-cause approaches
Location: Campaign was executed across Europe, USA, India, Asia, Australia
Date of Activity: 9th March-13th March 2026
