HELP ADVANCE SLEEP HEALTH FOR WORLD SLEEP DAY® ON MARCH 13, 2020

FOR IMMEDIATE RELEASE
World Sleep Society
+1.507.316.0084
info@worldsleepsociety.org
http://worldsleepday.org/

 

 

HELP ADVANCE SLEEP HEALTH FOR
WORLD SLEEP DAY® ON MARCH 13, 2020

 ROCHESTER, MN – March 11, 2020— Having a hard time getting out of bed in the morning? Pressing snooze more than once to gain a couple more minutes of sleep? Or maybe you’re noticing it’s becoming more difficult to concentrate throughout the day? World Sleep Day® is a day to learn why these are signs of lack of quality sleep, and is designed to raise awareness of sleep as a human privilege that is often compromised by the habits of modern life.

Created and hosted by World Sleep Society, World Sleep Day is an internationally-recognized awareness event bringing researchers, health professionals and patients together to recognize sleep and its important impact on our health. World Sleep Society is issuing a global call to action on Friday, March 13, 2020 for the 13th annual World Sleep Day.

World Sleep Day 2020 will incorporate the slogan, ‘Better Sleep, Better Life, Better Planet,’ highlighting sleep’s important place as a pillar of health, allowing for better decision making and cognitive understanding in even big issues, such as our planet. This focus is purposefully broad in meaning, surrounding the message that quality of life can be improved with healthy sleep. Conversely, when sleep fails, health declines, decreasing quality of life.

How to know if you’re getting sound sleep
If your sleep is continuous and uninterrupted, deep and of adequate length, the result is restorative sound sleep. If all of these are achieved, you should feel alert and rested throughout the day. For practical steps to start your journey toward quality sleep, review World Sleep Society’s ten tips for better sleep found at worldsleepday.org.

 Partnering to advance sleep health
World Sleep Day 2020 has partnered with organizations around the globe including AMLife International, Fidia Farmaceutici, Langria, SleepScore Labs, The Sleep Forum and Verve Label Group.

Mr. Lew Mun Yee, the founder of AmLife states, “AmLife is fully devoted in the noble mission of World Sleep Society in advocating better-quality sleep in mankind. AmLife proudly joins the call for Better Sleep, Better Life, Better Planet, this year’s World Sleep Day theme. AmLife’s new tagline—Life. Redefined.—dovetails the 2020 theme. With better quality of sleep, life certainly can be redefined.”

Carlo Pizzocaro, President of Fidia Farmaceutici says, “Fidia continues to be strongly focused on neuroscience and proudly supports the important aim of the World Sleep Day, as it is proven how sleep is an essential element to the body’s physical and psychological wellbeing. Accordingly, the launch of the Sleep&Heart Project aims to explore the ripple effect of insomnia, breathing disorders and disturbance to the circadian sleep pattern on body function, leading to pathological mechanisms common to several chronic conditions such as hypertension, diabetes and obesity.”

Mrs. Wang, the founder of Langria says, “Though Langria is a leading brand of home decoration and furniture online for the last five years, the so-called ‘IKEA from China,’ we’re still new for the world. It’s honorable to sponsor World Sleep Day, which encourages everyone to pay more attention to people’s sleep and physical health. This year, Langria donates 100 sleeping pillows delegates, which was recommended by United Airlines’ in-flight magazine Hemispheres as ‘Top Sleep Products with Michael J. Breus, PhD’ last October, in the spirit of providing better sleep and life with easy, cozy, homey products and service.”

World Sleep Day caught the attention of SleepScore Labs because it gives sleep the attention it deserves, rather than being a daily afterthought. “Without the sleep you need, you can’t get the best out of your life, since sleep brings you energy, creativity, happiness, beauty and better health, to name a few things,” said Roy Raymann, PhD, Chief Scientific Officer at SleepScore Labs. “It brings us that extra zest in life, or, as Eddie Vedder of Pearl Jam phrased it; “If he can’t sleep, how will he ever dream?”

“To celebrate World Sleep Day on March 13, 2020, The Sleep Forum and World Sleep Society will be podcasting every week with renowned doctors about sleep conditions and also innovative entrepreneurs that have created non pharmaceutical sleep solutions,” said Marion of The Sleep Forum. Catch these podcasts at thesleepforum.com.

An exciting new addition to World Sleep Day 2020 is a music partnership with Verve Label Group (VLG), a division of Universal Music Group specializing in classics and jazz. VLG is working to bring music for sleep to the masses by building a robust campaign centered around relaxing music for evening and overnight listening, which is an ever-present activity in the world of music streaming. Their efforts highlight composers such as Max Richter, Chad Lawson, Ludovico Einaudi, and more.

Join the cause and watch the world unite on March 13 to celebrate sleep and its vast importance.

CONTACTS
Allan O’Bryan, World Sleep Society Executive Director: obryan@worldsleepsociety.org
Dr. Liborio Parrino, 2020 World Sleep Day Committee Chair: liborio.parrino@unipr.it

###

About World Sleep Society
World Sleep Day is organized by World Sleep Society, an international association whose mission is to advance sleep health worldwide. World Sleep Society hosts a biennial scientific congress on sleep medicine aiming to globally connect sleep professionals and researchers to advance current knowledge on sleep. A job board has also been created for sleep medicine professionals on www.worldsleepsociety.org. Follow the excitement on Twitter @_WorldSleep and facebook.com/WASMF.

About AMLife International
AMLife established its sleep healthcare business to help consumers achieve optimal health in their daily sleep as well as enjoy the wonderful health-lifting and recuperative effects of its products. AMLife has pioneered the combination of bedding equipment and Japan’s state-of-the-art technology to expand the unlimited potential of the sleep healthcare market, providing a brand-new health solution for modern-day people, which they can use every day.

About Fidia Farmaceutici
Italian multinational company founded in 1946, with proven expertise in Neuroscience, acquired over the years thanks to a unique R&D activity. Fidia is a developer and top manufacturer of innovative products based on hyaluronic acid (1,000 patents), in joint care, wound care, ophthalmology, aesthetics and autologous biological therapy (fidiapharma.com).

About Langria
Langria is a home decor brand that aims to make an easy, cozy and homey living environment and workplace, which has sold to over 200 countries and service over 3-million customers. It features 20+ local warehouses with fast shipping and quality service in American and European countries. The flagship shops are available in Amazon, eBay, Wish, Wayfair, Overstock, CDiscount and more.

About SleepScore Labs
SleepScore Labs was founded in 2016 by a team of sleep experts from companies, institutions and organizations such as ResMed, Apple, Philips, and Harvard. Together, they enable leading companies and organizations to strengthen their health and wellness offerings, proven through better sleep. After studying millions of hours of sleep for over a decade, SleepScore created the world’s most comprehensive suite of services which help consumers improve their sleep and companies to improve their offerings in the space.

 About The Sleep Forum
The Sleep Forum reports on sleep for everyone. Through personal interviews, podcasts, articles, studies and news releases, The Sleep Forum provides the latest trends in the sleep industry. The Sleep Forum promotes healthy sleep for everyone and knows that better sleep means a healthier, happier and more productive person (thesleepforum.com).

About Verve Label Group
Verve Label Group (VLG), a division of Universal Music Group based in New York City, comprises some of the greatest label imprints in jazz, classical, and beyond including Decca Records, Decca Classics, Deutsche Grammophon, Impulse!, Verve Records, and Verve Forecast, among others. VLG’s current roster includes Max Richter, Jon Batiste, Diana Krall, Ólafur Arnalds, Tank and the Bangas, J.S. Ondara, S.G. Goodman, Blake Mills, Shabaka Hutchings, Madison Cunningham and many more (vervelabelgroup.com).